FOR IMMEDIATE RELEASE:
April 8, 2020
FARM AID CONTACT:
Jennifer Fahy – firstname.lastname@example.org
Farm Aid and AXS TV Partner to Broadcast and Stream At Home With Farm Aid on Saturday, April 11 at 8 P.M. ET/5 P.M. PT
The Live Hour-Long Performance Brings Farm Aid Board Members Willie Nelson, Neil Young, John Mellencamp and Dave Matthews Together in a Special Benefit Concert for Family Farmers Impacted by the Effects of COVID-19
Nelson and His Sons Host the Landmark Event
Los Angeles, CA — Farm Aid, the non-profit organization whose mission is to build a vibrant, family farm-centered system of agriculture in America, and AXS TV, the premier U.S. cable channel for music programming, presents a special broadcast of At Home With Farm Aid, featuring performances by acclaimed artists and Farm Aid Board Members Willie Nelson, John Mellencamp, Neil Young and Dave Matthews, on Saturday, April 11, starting at 8 p.m. ET/5 p.m. PT.
The hour-long live event reunites Farm Aid president Willie Nelson, joined by his sons Lukas and Micah, with fellow music legends and Farm Aid board members Mellencamp, Young, and Matthews for an intimate performance to raise funds and awareness for farmers impacted by the effects of the COVID-19 pandemic. The unique concert captures the quartet as they each tune in from their own homes and studios to deliver an unforgettable night of music that viewers will not want to miss. At Home With Farm Aid airs as part of AXS TV’s new “@Home And Social” initiative—an ongoing series giving artists a platform to broadcast live performances from their homes and studios directly to their fans, with proceeds supporting those in need as a result of the coronavirus. Viewers can enjoy the simulcast on AXS TV and at www.farmaid.org, as well as across the Network’s various social media platforms.
For more than three decades, Farm Aid has worked diligently to build a dynamic family farm-centered agricultural system benefiting farms both big and small. Now, with COVID-19 presenting farmers across the country with a new set of challenges to overcome, Farm Aid is responding immediately to invest in farmer-led solutions to the COVID-19 crisis; make emergency grants to farmers and ranchers in need; create comprehensive resources for farmers; connect farmers to legal, financial, and mental health support resources; support local, state, and national farm organizations; and advocate for COVID-19 recovery funds and resources from the federal government for short-term relief and long-term resilience. To make a donation so that Farm Aid can support and strengthen our farmers, please visit www.farmaid.org/donate.
“The coronavirus has disrupted our entire country and is a grave threat to all of us. One of its many impacts is that it has helped us to better see the value of essential people like healthcare workers, grocery store clerks, delivery truck drivers, and farmers and ranchers,” said Farm Aid president Willie Nelson. “Farm Aid has worked for 35 years to build a family farm centered agricultural system, and we are here now to support farmers and ranchers in this crisis, without whom we could not eat. The time to build a resilient family farm food system is now!”
“Farmers have given so much to America,” said Sarah Weidman, Head of Original Programming, Development and Multi-Platform Content for AXS TV. “With COVID-19 putting the farming industry to the ultimate test, it’s our turn to give back. AXS TV is proud to continue our partnership with Farm Aid to bring our viewers this incredible event, hosted by four of rock, country, and folk’s most influential icons. We hope that it will provide some much-needed entertainment during this time, while also informing people everywhere of the crisis impacting our farmers, the essential services farmers bring us, and what people can do to help.”
Additionally, viewers can relive powerhouse performances from Nelson, Mellencamp, Young, Matthews and more when AXS TV presents The Best Of Farm Aid 2019 on Sunday, April 12, at 8 p.m. ET/5 p.m. PT. The two-and-a-half-hour special compiles footage from AXS TV’s live broadcast of the 2019 festival, giving viewers the best seat in the house for hit-packed sets from Nathaniel Rateliff & The Night Sweats, Tanya Tucker, Margo Price, Yola and Lukas Nelson & Promise Of The Real, among others, as well as Bonnie Raitt’s previously-unaired performance of “Devil Got My Woman”—seen now for the first time on television.
About Farm Aid
Farm Aid’s mission is to build a vibrant, family farm-centered system of agriculture in America. Farm Aid artists and board members Willie Nelson, Neil Young, John Mellencamp and Dave Matthews host an annual festival to raise funds to support Farm Aid’s work with family farmers and to inspire people to choose family farm food. For more than 30 years, Farm Aid, with the support of the artists who contribute their performances each year, has raised nearly $60 million to support programs that help farmers thrive, expand the reach of the Good Food Movement, take action to change the dominant system of industrial agriculture and promote food from family farms.
About AXS TV
AXS TV is a leading music, entertainment, sports and lifestyle U.S. cable network controlled by Anthem Sports & Entertainment Inc., and originally founded by entrepreneur Mark Cuban. The network is currently available in 50 million homes and on digital platforms, including Philo, Sling TV and AT&T TV NOW. AXS TV’s programming appeals to an impassioned fanbase, delivering eclectic content in a wide variety of areas including music performances, celebrity interviews, documentaries, pop culture, combat sports, and professional wrestling. The channel is the home of IMPACT Wrestling, one of the world’s largest entertainment properties, and the English-language broadcasts of the top Hispanic MMA promotion Combate Americas; as well as original programming featuring legendary newsman Dan Rather and music icon Sammy Hagar, among many others. For a list of providers and territories, visit axs.tv/subscribe. For more information, see www.axs.tv, or follow the network on Facebook, Twitter, YouTube and Instagram. Press information is available at axstvmediacenter.com.