Farm Aid and Wild Oats Team Up to Suport Local Food and Farms

Wild Oats Markets Donates $35,000 to Family Farm Organization

Mark Smith
(617) 354-2922

SOMERVILLE, Mass.-Farm Aid, the national family farm organization, today announced that Wild Oats Natural Marketplace has donated more than $35,000 to support its mission to keep family farmers on their land growing good food for everyone.

Wild Oats stores nationwide collected donations for Farm Aid at cash registers during the month of July as part of its Choose Local initiative - a program promoting local foods and family farmers in its stores. Wild Oats stores collected more than $15,000 at the cash registers and the company made an additional donation of $20,000 to support Farm Aid.

"Wild Oats has always been an advocate of family farms, local communities and the environment, so we're proud to support an influential and progressive organization like Farm Aid," said Perry Odak, president and CEO of Wild Oats Markets.

Individuals and organizations can continue donating to Farm Aid year round by visiting

"Farm Aid was pleased to be a part of Wild Oats' Choose Local activities," said Carolyn Mugar, executive director of Farm Aid. "More and more people are choosing fresh, local food, supporting family farmers in their own community. The good food movement is growing!"

Farm Aid 2006 Presented by Silk Soymilk will take place on Saturday, September 30 at the Tweeter Center at the Waterfront in Camden, NJ. For more information on Farm Aid's annual benefit concert, visit

About Wild Oats
Wild Oats Markets, Inc. is a nationwide chain of natural and organic foods markets in the U.S. and Canada. With more than $1.1 billion in annual sales, the Company operates 113 natural foods stores in 24 states and British Columbia, Canada. The Company's markets include: Wild Oats Natural Marketplace, Henry's Farmers Market, Sun Harvest and Capers Community Markets. For more information, please visit the Company's website at

About Farm Aid
Willie Nelson, Neil Young and John Mellencamp organized the first Farm Aid concert in 1985 to raise awareness about the loss of family farms and to raise funds to keep farm families on their land. Dave Matthews joined the Farm Aid Board of Directors in 2001. Farm Aid raises awareness about the critical role of family farms and has raised more than $29 million to build and strengthen family farm food production. Between 1985 and 2005, 80 percent of Farm Aid's total expenditures was spent on programs to benefit family farmers, exceeding charity watchdog standards. Through public education, program activities and grants, Farm Aid promotes food from family farms, sustainable agriculture fights factory farms, advocates for fair farm prices and provides disaster assistance and credit counseling to farm families.