Whole Foods Market Promotes Farm Aid and Suports Family Farmers

CONTACT:
Mark Smith
(617) 354-2922
mark@farmaid.org

SOMERVILLE, Mass.-Farm Aid, the national family farm organization, today announced that Whole Foods Market stores in the greater Philadelphia-Camden region will donate 5 percent of net sales from area stores to Farm Aid on select days in September.

Whole Foods Market's Community 5% Days are one meaningful way the organization gives back to the community. On designated days throughout the year, a total of 5 percent of select stores' net sales are donated to non-profit organizations. Customers can help support these non-profit organizations simply by shopping on these 5% Days.

"Farm Aid works throughout the year to promote food from family farms and to strengthen family farm agriculture," said Farm Aid Executive Director, Carolyn Mugar. "By buying local, organic, family farm identified foods, people are creating a future for family farmers. Thanks to the 5% days, Whole Foods Market customers can support both Farm Aid and family farmers with their food purchases."

Whole Foods Market is an official sponsor of Farm Aid 2006 Presented by Silk Soymilk scheduled for Sept. 30 at the Tweeter Center at the Waterfront in Camden, NJ. Community 5% Days to benefit Farm Aid will take place in the two weeks leading up to annual benefit concert. In addition, Whole Foods Market is participating in the event by donating food back stage for artists and crew.

"At Whole Foods Market we recognize the importance of buying locally grown foods and how it keeps all of us connected to the people who grow and produce our foods," said Ken Meyer, president of the Mid Atlantic Region of Whole Foods Market. "We are committed to contributing to the success of these growers, the local economy, and the important work of Farm Aid."

By shopping at the following Whole Foods Market stores on Farm Aid's 5% days, customers will support family farmers:

Sept. 13
Wynnewood Whole Foods Market
339 East Lancaster Ave.
Wynnewood, PA 19096

Sept. 20
Devon Whole Foods Market
821 Lancaster Ave.
Wayne, PA 19087

Marlton Whole Foods Market
940 Route 73 North
Marlton, NJ 08053

North Wales Whole Foods Market
1210 Bethlehem Pike
North Wales, PA 19454

Jenkintown Whole Foods Market
1575 The Fairway
Jenkintown, PA 19046

Princeton Whole Foods Market
3495 US Route 1 South
Princeton, NJ 08540

Farm Aid 2006 Presented by Silk Soymilk will feature a diverse line-up of artists, including board members Willie Nelson, Neil Young, John Mellencamp, Dave Matthews, as well as Jerry Lee Lewis with Roy Head, Los Lonely Boys, Arlo Guthrie, Gov't Mule, Steve Earle and Allison Moorer, Steel Pulse, Shelby Lynne, Nitty Gritty Dirt Band, Jimmy Sturr & his Orchestra, Pauline Reese and Danielle Evin. Individuals and organizations can donate to Farm Aid year round. For more information on Farm Aid and its annual benefit concert, visit www.farmaid.org.

About Whole Foods Market
Founded in 1980 in Austin, Texas, Whole Foods Market (www.wholefoodsmarket.com) is the world's leading natural and organic foods supermarket and America's first national certified organic grocer. In fiscal year 2005, the company had sales of $4.7 billion and currently has more than 180 stores in the United States, Canada, and the United Kingdom. The Whole Foods Market motto, "Whole Foods, Whole People, Whole Planet"™ captures the company's mission to find success in customer satisfaction and wellness, employee excellence and happiness, enhanced shareholder value, community support and environmental improvement. Whole Foods Market, Harry's Farmers Market, and Fresh & Wild are trademarks owned by Whole Foods Market IP, LP. Whole Foods Market employs more than 40,000 team members and has been ranked for nine consecutive years as one of the "100 Best Companies to Work For" in America by FORTUNE magazine.

About Farm Aid
Willie Nelson, Neil Young and John Mellencamp organized the first Farm Aid concert in 1985 to raise awareness about the loss of family farms and to raise funds to keep farm families on their land. Dave Matthews joined the Farm Aid Board of Directors in 2001. Farm Aid raises awareness about the critical role of family farms and has raised more than $29 million to build and strengthen family farm food production. Between 1985 and 2005, 80 percent of Farm Aid's total expenditures was spent on programs to benefit family farmers, exceeding charity watchdog standards. Through public education, program activities and grants, Farm Aid promotes food from family farms and sustainable agriculture, fights factory farms, advocates for fair farm prices and provides disaster assistance and credit counseling to farm families.

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**MEDIA NOTE: Advance credentials are required for all media to attend Farm Aid 2006 Presented by Silk Soymilk. Please visit www.farmaid.org/credentials by Sept. 22, 2006 to apply.**